The Forum was opened on June 25 by Georgia's prime minister Bidzina Ivanishvili. The event is organized by National Investment Agency of Georgia, Georgian Embassy in Israel and the Israeli Export and International Cooperation Institute.
National Tourism Administration continues wide marketing campaign in Israel this year to increase flow of tourists and maintain popularity of Georgia. The marketing campaign in 2012 resulted in 21% rise of number of tourists from Israel to Georgia. In 2011 there were 25 438 visitors from Israel, in 2012 – 30 755, in the first three months of 2013 – 3813 visitors.
GNTA's head Giorgi Sigua will meet with his Israeli counterpart and with other officials. Meetings with marketing and PR companies are also scheduled.
© HTN (Hvino Tour News)