Tuesday, September 20, 2016

France’s Le Figaro to feature article on Georgia’s tourism

20.09.2016. Journalists from French daily Le Figaro are currently taking part in a media tour of Georgia and plan to write 10-page coverage story highlighting Georgia’s tourism potential.

According to Georgia’s tourism board, the journalists will visit sites in Tbilisi, Kazbegi, Borjomi, Vardzia, Akhaltsikhe and the country’s main wine-making region of Kakheti.

The article will appear in Le Figaro in spring 2017.

Le Figaro’s print edition currently has a circulation of 400,000 readers in France, while its online edition has 31 million  monthly readers.

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Wednesday, September 7, 2016

UN to host first conference on wine tourism in Georgia

06.09.2016. For the first edition of a UN-organized conference on wine tourism, leaders will gather in the cradle of winemaking next week to discuss the burgeoning industry and its importance in local heritage.

It's a strategic and significant decision to hold the first edition of the UNWTO Global Conference on Wine Tourism in the South Caucasus country of Georgia instead of bigger and more popular wine tourism destinations like France, Italy, Spain or Australia.

By choosing Georgia, organizers are returning to what some experts have described as the birthplace of winemaking.

Evidence of winemaking traditions have been traced back 8,000 years among archeological records found in Georgia, well before reaching Western Europe.

At the conference, experts and industry leaders will discuss the development of a Wine Tourism Prototype, a model that will focus on the integration of wineries in the local cultural, economic, social and environmental heritage.