26.11.2013. The Secretary General of UN World Tourism Organization, Taleb Rifai, ranked Georgian tourism development as the best in the region. Furthermore, at the annual UNWTO & World Travel Market (WTM) Ministers' Summit held in London on 5 November 2013, it was noted that through closer coordination of tourism and aviation policies, air connectivity can be improved, resulting in sustained growth of the tourism sector.
Giorgi Sigua, Head of Georgian National Tourism Administration, also participated in the event. He met the secretary general and discussed UNWTO World Tourism Barometer that estimated the rate of growth of tourist arrivals in Georgia as the highest in Europe. Sigua made a speech at the Ministry, where he discussed trends and reforms of Georgian tourism.
He admitted that cooperation with UNWTO is crucial for Georgia, since UNWTO is a good platform for disseminating information on the country’s achievements. Sigua also underlined importance of UNWTO Tourism Highlight that ranked Georgia as one of the fastest growing tourist destinations in East and Central Europe. “This is important, for it catches the world’s attention,” said Sigua. “[UNWTO] publications are very reliable and influential information sources for the tourism industry.”
Giorgi Sigua, Head of Georgian National Tourism Administration, also participated in the event. He met the secretary general and discussed UNWTO World Tourism Barometer that estimated the rate of growth of tourist arrivals in Georgia as the highest in Europe. Sigua made a speech at the Ministry, where he discussed trends and reforms of Georgian tourism.
He admitted that cooperation with UNWTO is crucial for Georgia, since UNWTO is a good platform for disseminating information on the country’s achievements. Sigua also underlined importance of UNWTO Tourism Highlight that ranked Georgia as one of the fastest growing tourist destinations in East and Central Europe. “This is important, for it catches the world’s attention,” said Sigua. “[UNWTO] publications are very reliable and influential information sources for the tourism industry.”