Monday, November 5, 2012

Radisson Batumi Expecting High Occupancy over New Year Celebrations

Photo: Financial
by Tako Khelaia

05.11.2012. Radisson Blu Batumi Hotel expects high occupancy during the New Year celebrations according to Mr. Torbjorn Bodin, General Manager of the hotel. As Mr. Bodin says, summer is the high season in Batumi and this is reflected in the increased number of hotel bookings during this period. “We were running at almost full hotel capacity from mid-June to mid-September with a lot of people in the Hotel, around the pools and in the restaurants,” he added.

Featuring 168 rooms the property is located at the centre of the city alongside the famous Batumi Boulevard. It is conveniently located in the main business district of Batumi. The Radisson Blu Hotel, Batumi, is designed for comfort. The bedrooms feature trendy and modern interior design and come equipped with complimentary high-speed wi-fi. The majority of the rooms offer breathtaking views over the Black Sea.

Radisson Blu Hotel was officially opened on 10 August, 2011. During this period the Hotel gained popularity and success with its stunning combination of luxury and intuitive service with panoramic beauty and high class comfort.

“We opened the Hotel in late 2011 and we are still in the ramp-up stage with the hotel operations. A year to date the Hotel is performing as planned, where of course the summer season is our high performance period,” Mr. Bodin said.

“Business travellers are our business base in the off season. For winter our focus will be to attract conference and meeting groups. Since Batumi is very nice during the winter as well, we will also get people travelling for leisure,” Mr. Bodin said.

There are many hotels in Batumi and more to come. If all hotels should be able to give a return on investment we need to create a more attractive atmosphere around Batumi. The private sector needs to join forces with the Government and the Department of Tourism of Adjara to attract more visitors,” Mr. Bodin stated.

“Since the opening our hotel has followed the expected performance. If we consider the individual bookings, since the booking pattern varies between groups and individuals, most of our reservations come online, mainly through our website: radissonblu.com/hotel-Batumi,” Mr. Bodin said.

“We are expecting a moderate increase in occupancy for next year,” he added.

”The price of a hotel room varies in all hotels on an almost daily basis. You cannot save an unsold hotel room and sell it the next day. This is why the rates are different during the high season and low season. For Radisson Blu Batumi the rates in the low season are around USD 150 and in the high season around USD 250,” Mr. Bodin said.

“Our hotel is a well-equipped, full service hotel. Besides our 168 stunningly designed modern hotel rooms, we are offering state-of-the-art meeting and events facilities, an outstanding Anne Semonin Spa with outdoor and indoor swimming pools, four restaurants and bars, including the acclaimed Clouds Bar and Restaurant with a view over the city and the Black Sea. In the building there is also Casino Iveria,” Mr. Bodin said.

“This year, besides guests living in Georgia, our visitors mainly came from Turkey, Ukraine , Russia, Azerbaijan, Armenia and different parts of Europe. Since the Hotel is almost new, we are not looking for major changes at the Hotel. We have just launched our new Experience Meetings concept where we offer a new style of personalized meetings,” Mr. Bodin stated.

“Our hotel is quite popular in terms of arranging business meetings and forums. Many international meetings are held in Batumi and we have had a large number of participants staying in our hotel,” Mr. Bodin said.

Radisson Blu Batumi hotel is starting to prepare for the New Year and Christmas celebrations. According to Mr. Bodin they are working on different concepts for the New Year festivities.

“I can already say that we will have a New Year’s party with dinner and dancing to live music in a warm and elegant environment,” he said.

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